Formulation Guides

5 Ingredients Every Beginner Formulator Should Understand

Starting your first formulation can feel overwhelming. These five versatile ingredients are practical, beginner-friendly and commonly used across cleansers, lotions, serums and masks.

Cream cleanser

A lower-foam cleansing format designed to prioritise comfort, glide, and a softer rinse-off feel.

Preserved water-based system

A water-based system designed with preservation, pH alignment, and ingredient compatibility in mind.

Gel system

A structured water-based format designed to control viscosity, clarity, and flow.  

Clay mask

A structured suspension system designed to hold powders evenly while maintaining spreadability.

Gel moisturiser

A balanced gel system designed to deliver hydration with a light, weightless finish.

Lightweight mist

A low-viscosity hydration layer designed for sprayable, water-based delivery.

Barrier-support cream

A structured emulsion designed to support barrier function and provide sustained hydration.

Gentle gel cleanser

A mild surfactant-based cleansing system designed to cleanse effectively while maintaining skin comfort.

Lightweight lotion

Build an oil-in-water emulsion with a reduced oil phase compared to creams Use humectants to support hydration in the water phase Select lightweight emollients to maintain spreadability without he...